This inspirational talk by Jamie Oliver won the TED prize this year. Not everyone agrees with his approach, many question his motivation - Doesn't he take Sainsbury's dollar on a regular basis by appearing in the supermarket's advertisements..? - But nevertheless you have to applaud his courage and the simplicity of his message. A couple of real prerequisites for effective change in any situation.
Jamie Oliver's TED Prize wish: Teach every child about food Video on TED.com
Wednesday, 24 March 2010
Jamie Oliver's TED Prize wish: Teach every child about food | Video on TED.com
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